Category / Digital Marketing / Social Media
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Influencer Marketing: How is it evolving?
Social media is constantly changing and so is customer communication. We live in a culture where time is a commodity and online shopping offers a solution. Due to it’s convenience factor, April saw an increase of online card spending up 17% from the year previous – accounting for 26% of all UK card spending. This…
November 22, 2017 -
The Visit Wales Rebrand
‘Do the country justice’, the messaged conveyed by everyone associated with the Welsh brand and Smorgasbord has done just that, successfully giving Wales a well deserved face lift. A simple yet striking emblem that represents and reflects the true Welsh dragon. Their task was to create something inherently welsh with a global outlook, to create…
November 13, 2017 -
The Rise Of AI & Chatbots
Artificial Intelligence & Chatbots: Where are we now? Where have we been? & Where are we going? In 1966, the first chatbot, Eliza, was capable of responding to limited specific command words and ask follow-up question to mimic conversation in a therapy setting. That’s all chatbots are – computer algorithms that respond to specific…
October 31, 2017 -
Snapchat Still On Top?
[fusion_builder_container hundred_percent=”no” equal_height_columns=”no” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” parallax_speed=”0.3″ video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” overlay_opacity=”0.5″ border_style=”solid”][fusion_builder_row][fusion_builder_column type=”1_1″ layout=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” border_position=”all” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” center_content=”no” last=”no” min_height=”” hover_type=”none” link=””][fusion_text] Snapchat is the top social media platform pick for US teens – Piper Jaffray:…
October 27, 2017 -
The Importance Of Design In Social Media
Personalisation and a professional platform: The importance of design in social media Social media is booming not just in popularity but also in sleekness. As discussed in a previous blog (The business of social media: How users are becoming ‘brands’) social media users are becoming increasingly savvy when it comes to presenting themselves online. It…
September 2, 2017